Live Recruit needed help handling all marketing and creative aspects of its business, from strategic planning to platform UI/UX, web development, and digital campaigns.
Boom-Better creates a multi-colored brand to showcase the diversity of its end-users while promoting emotional intelligence, empathy, and playfulness.
Although the platform used sophisticated marketing technologies, it needed to be intuitive and easy to use.
Boom-Better needed to simply communicate complex hiring principles (i.e. talent retention, DEI, and full-funnel marketing).
Sales collateral was created – these appear at conferences, during sales pitches, and at internal events, reinforcing Live Recruit’s key messages while remaining playful.
